Key Differences between Wholesale and Retail The points given below elaborates the fundamental...
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Categories various types of distribution channels.
Classification of Distribution Channels Distribution channels may be classified into two categories...
Different types of pricing
Different Types of Pricing (1) Premium pricing: It is a type of pricing which involves establishing...
Trademark and various benefits of trademark
Meaning of Trademark A registered trademark can be protected in perpetuity or indefinitely as long...
Various kinds of brand name
Brand Name Brand is an identification mark, symbol, name, design or a combination of all these to...
What is price /importance of price in marketing strategy.
Price A price is a value will purchase a finite quantity, weight, or other measure of a good or...
Factors which affect the price of a product
Factors or Determinants of Pricing a Product Main factors affecting price determination of product...
Different methods of pricing a product
Price A price is a will purchase a finite quantity, weight, or other measure of a good or service...
Various advantages and disadvantages of packaging.
Packaging Need for Packaging Even after a product is developed and branded, it is important to...
Various stages of Product Life Cycle
Product Life Cycle Product life cycle is the historical study of (sales of) the product. It...