Author - Salman Ahmad

What is the role of sales promotion manager? What are qualities of an efficient sales promotion...

Discuss functions of personal selling. Or “Personal selling is not only salesmanship, but it...

Discuss the merits of newspaper advertising. Ans. Press Advertising 1. Newspaper: The first form of...

Explain the factors that should be considered in the choice of advertising media. Or...

Explain the methods adopted for determining the prices of a new product. Ans. Method to be Adopted...

Discuss the factors that influence pricing. Ans. Factors that influence price determination are...

What are the various methods of pricing of product? Which do you recommend and why? Ans. Methods of...

Explain the importance and functions of packaging. Point out the difference between packaging and...

Explain the packaging decision. How packaging is advantageous to producers, middlemen and consumers...

Explain the importance of brand to the various sections of the society. Or What are the advantages...